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Creek Equity publishes its Investment Principles
Scott Zack's Creek Equity published its Investment Principles and the criteria it uses to build, back, and buy founder-led and family-owned Michigan businesses.
Press release · EIN Presswire
On October 12, 2026, Creek Equity published its Investment Principles: a plain statement of what the firm looks for and how it behaves as an owner. The announcement went out on EIN Presswire.
The criteria are specific. Creek Equity looks for essential-service businesses with durable, recurring revenue across business services, logistics, the built environment, and consumer brands. It targets established companies generating $1 million to $10 million of EBITDA, along with earlier-stage ventures where the customer need is proven and the founder is exceptional. It prefers founder-led and family-owned companies, takes control positions as a rule, and will take a meaningful minority stake when the right founder would rather have a partner than a buyer.
The release was carried by 340 news sites, 16 of them in Michigan, including the Detroit Free Press, The Detroit News, and the Lansing State Journal. Owners and advisers who think a company fits can write to Creek Equity directly; Scott Zack takes the first conversation himself.
Published by the Scott Zack Michigan press room on November 1, 2026. More news